To celebrate Novelship and Atome’s ongoing partnership and our new favourite trend – mismatched sneakers we’ve decided to launch a major giveaway for all…
About a week ago, Netflix aired yet another original series. This one centered around sneaker and streetwear culture, giving us an in-depth look inside…
Decades ago, no one would’ve fathomed gaming culture to be as big as it is today. Even up till ten years ago, we would’ve…
Whether it’s the Adidas NMD or Ultraboost, Australia loves comfortable, stylish shoes. Considering that the aforementioned two are the most popular sneaker models in…
There is no denying that Australians love comfortable clothes. From athleisure to streetwear, consumers in Australia enjoy slipping into a pair of sneakers that…
In the last few years, sneakers have blown up. From a massive spike in growth of the community to the spread of the culture…
The business of reselling sneakers has grown exponentially in the last few years. Sneakers have evolved to more than just footwear, and analysts are…
The world of sneakerheads, streetwear enthusiasts, and k-pop lovers wait in a standstill, in anticipation for G-Dragon’s second take on the highly popular PEACEMINUSONE…
As of 2018, China was the largest NBA market after the United States. Since then, the league has seen the massive potential of the…
There is no doubt that the streetwear industry has been booming all over the world, especially in the last decade. Its effects have been…