One of The Biggest Shopping Day of the Year Is Here
Singles’ Day is back, and it’s the biggest shopping moment on the calendar. What started as China’s answer to Black Friday has become Southeast Asia’s #1 shopping event, with millions of shoppers hunting for their best cop of the year.
Whether you’ve been eyeing a grail Jordan, saving a cart full of streetwear, or finally ready to pull the trigger on those Sambas, this is the moment to buy. For the next two days only, Novelship is unlocking a sitewide discount that stacks on top of our already-authenticated, best-price inventory.
Let’s break down the deal and show you exactly how to use it.
The 11.11 Promo: Code 11SALE = 7% OFF Everything
Here’s what you need to know:
| Detail | Info |
|---|---|
| Promo Code | 11SALE |
| Discount | 7% OFF all products |
| Valid Dates | 10-11 November 2026 |
| Minimum Purchase | None |
| Usage Limit | No limit, stack those orders |
| Available In |  Singapore ·  Malaysia ·  Taiwan ·  Hong Kong |
That’s right. No minimum spend. No cap on uses. Buy one pair. Buy five pairs. Buy a pair of sneakers AND a pair of slides AND a jersey. Every single order gets 7% off.
For a sneaker that retails at $300, that’s $21 straight off. On a $600 cop? $42 saved. And the savings only stack higher the bigger your 11.11 cart gets.
Why 11.11 Is Worth Setting an Alarm For
Three reasons this is the shopping moment of the year:
1. Our Prices Are Already Below Retail
Novelship’s inventory is packed with pieces listed below last sale and under retail. 11.11 just drops them even further.
2. The Window Is Only 48 Hours
November 10-11. That’s it. Miss it, and you’re waiting until the next major sale window.
3. You Can Use It As Many Times As You Want
No cap. No minimum. Every order in the sale window gets the discount.
How to Redeem Your 11.11 Voucher (5 Easy Steps)
Follow these steps to lock in your 7% OFF:
Step 1: Download the Novelship App
If you haven’t already, grab the Novelship app on iOS or Android. Faster checkout, exclusive drops, and live notifications when your grails move in price.
Step 2: Pick Your Product
Browse your wishlist, hunt your grail, or scroll the trending collections. Whatever you want, from Jordans and Sambas to full fit kits, it qualifies.
Step 3: Redeem the Voucher at Checkout
At the payment screen, enter the code 11SALE in the promo field. You’ll see the 7% discount applied instantly to your total.
Step 4: Complete Your Payment
Pay with your preferred method. Credit card, debit, GrabPay, ShopeePay, whatever works best in your market.
Step 5: Wait for the Flex
Your order goes through Novelship’s full authentication process, then ships straight to your door. Track it in the app, open the box, lace them up, post the fit.
Pro Tips to Maximize Your 11.11 Haul
Stack multiple orders. Since there’s no usage limit, split big purchases into separate orders to redeem 7% on each. Buying for yourself AND a gift? Two orders, two discounts.
Grab the pieces you’ve been watching. Check your wishlist first, those items you’ve been “thinking about” for weeks? This is the sign.
Act fast. The sale is a 48-hour window only. Once it hits midnight on November 12, the code expires.
Shop across categories. The code works on ALL products, not just sneakers. Streetwear, accessories, collectibles, jerseys, and more.
Where to Start: Top Categories to Shop This 11.11
Not sure what to grab? Here are the collections worth diving into first:
The code is 11SALE, enter it at checkout to get 7% off all products.
The promo is valid from November 10 to November 11, 2026. It ends at the end of November 11.
The code is available in Singapore, Malaysia, Taiwan, and Hong Kong.
No. There is no minimum spend required to use the 11SALE code.
Yes! There’s no limit on how many times you can use the code during the sale window.
Yes, the 7% discount applies to every product on Novelship (within the eligible markets.)